Vielmehr aber steht die Frage im Raum, was denn das Creator Konto auf Instagram kann. Similar to Instagram’s iconic business accounts, an Instagram Creator Account offers a new range of exclusive features and analytics to help manage and maintain your social presence with ease. Creator profiles have more DM filtering options (including three new tabs: Primary, General, and Requests), allowing them to prioritize messages from brands and friends, or rank them by relevance or time to make sure they never miss an important request. Find photos and videos that’ll resonate with your fans right from your desktop, then share to your social channels in just a few clicks. Need to share your stats with others? Verfasst von Leslie Boadum Before Instagram announced its new creator profile, influencers had to use business profiles to access their account insights, call-to-action (CTA) buttons, and more. Das Creator-Konto auf Instagram Das Creator-Konto auf Instagram bietet dir verschiedene Tools, mit denen du bequem deinen Online-Auftritt verwalten, deinen Erfolg im Auge behalten und deine Nachrichten organisieren kannst. Instagram Creator Studio also offers publishing tools for both Instagram feed posts and IGTV. Is Instagram’s Creator Profile Worth the Switch? Instagram creator profiles are similar to business profiles, offering users exclusive features, analytics, and more. When an Instagram creator account was announced at the beginning of 2019, this profile type was available for people with over 10k followers. After a brief beta testing period, the social platform made creator profiles available to anyone. On top of having more control over who is messaging them, Instagram creator profiles also have more control over how they’re being contacted. This gives creators a unified place to manage their presence and content across both Facebook and Instagram. influencers that have partnered with brands on paid Instagram posts are now able to tag Checkout-enabled products in their own feeds. How does the Instagram algorithm actually work? This is another issue that Instagram has attempted to address with the creator profile. hbspt.cta._relativeUrls=true;hbspt.cta.load(53, '5bb77ae4-4c82-46dc-b29f-b0c8071cbb66', {}); In diesem Beitrag erfahren Sie, was der Unterschied zwischen einem Creator-Account und einem Business-Profil auf Instagram ist und welche zusätzlichen Funktionen Ihnen der neue Account-Typ bietet. Mittels Shopping-Tags können so die im Post präsentierten Produkte verlinkt werden. To get started click “Create Post” in the top-left of the page (you should see options for both Instagram Feed and IGTV): The publishing flow is slightly different for Instagram posts and IGTV videos. Select a template Browse or search through an expansive library of templates and pick one. #2: Instagram Creator Accounts Have Access to a Filtered Inbox for Direct Messages. Check out the link in my bio to learn more! Folgen Sie anschließend den jeweiligen Registrierungsschritten, um den Wechsel abzuschließen. Sign in to check out what your friends, family & interests have been capturing & sharing around the world. Eine In-App Shopping-Möglichkeit durch Tags auf geposteten Bildern. Die traurige Nachricht zuerst: Instagram testet das Update auf das Creator-Profil – wie üblich – zunächst in einer Beta-Phase. Creator Accounts are not connected to the Instagram API, which is a bit concerning. Join over 1 million Instagram marketers and subscribe to the Later newsletter to keep up with all the latest Instagram trends: Lexie is the Marketing Campaigns Lead at Later. - What Is It & How Do You You Get A Creator Account? Das Creator Konto ist für Menschen gedacht, die Instagram nicht ganz privat nutzen, aber auch keine Unternehmen im klassischen Sinne sind. Shopping on Instagram has been around for a while — but it’s only recently that it was opened up to influencers and creators. Here’s a quick rundown of the key differences: Wondering if you should switch to an Instagram business profile or Instagram creator profile? Der Account für Creator sollte also auch genau von solchen genutzt werden. Drive richer product discovery and exploration through an immersive mobile experience. Die App hat sich in den letzten Jahren als Platform to be etabliert und ist aus unserem Alltag nicht mehr wegzudenken. Gehen Sie in Ihrem Instagram-Profil auf „, Ganz unten erscheint (blau hervorgehoben) „, Funktionen dem Profil spezifisch angepasst, mit einem kleinen Trick auch über Desktop, Instagram-Suche: Bilder & Accounts finden (auch ohne Anmeldung), HubSpot for Startups (bald auf Deutsch verfügbar). Go to your business’s Instagram profile; Select “Edit Profile” Under the “Public Business Information” section, select “Page” Choose a Facebook Page from your Pages that you'd like to connect; If you do not have a Facebook Page select “Create a New Facebook Page” Note: Facebook Page Shop is not required, only a Facebook Page. Welche Vorteile dieses bietet und ob sich ein Creator-Konto für dich lohnt – liest du in unserem heutigen Blogbeitrag. Create hilarious Instagram posts with our Fake Instagram Simulator.Lets get started and make a fake instagram that will amaze everyone and increase the engagement of your Instagram. Tipps und Neuigkeiten aus den Bereichen Marketing, Vertrieb und Kundenservice. Erstelle ein Konto oder melde dich bei Instagram an. Für diejenigen, die das neue Profil bereits nutzen können, folgt eine kurze Anleitung, um den Account einzurichten: Wenn Sie von einem Business-Konto aus wechseln: Ganz unten erscheint (blau hervorgehoben) „Zu Creator-Konto wechseln“ und wählen Sie diese Option aus. Täglich erreichen Influencer mit mehreren hunderttausend Followern eine Vielzahl an Nachrichten aus der Community. Terms apply. #AmexAmbassador #Ad, A post shared by Asiyami Gold (@asiyami_gold) on Feb 26, 2020 at 2:30pm PST. Der Creator-Account ist eine Sonderform des professionellen Instagram-Profils. Lesezeit: 3 Min. Wie der Name es bereits verrät, wurde das Creator-Profil für Influencer und andere Personen, die sich als digitale Content-Produzenten verstehen, eingeführt. Creator-Account auf Instagram: Was steckt dahinter? One of the biggest concerns for Instagram influencers is understanding their follower growth and trends on their account — so it makes sense that Instagram creator profiles are designed with analytics in mind. Create and tag a post from your business with products directly from your iOS mobile devices. Sign up to see photos, videos, stories & messages from your friends, family & interests around the world. Daher gibt es auch Kategorien wie Fitnessmodel, Fotograf, Grafikdesigner oder Unternehmer (für mich zutreffend). Damit einhergehend wurden auch die Funktionen dem Profil spezifisch angepasst. Der Creator bekommt so eine bessere Übersicht und kann Kontakte, mit denen er öfter kommuniziert, in den Hauptordner einsortieren. The creator studio which is an extension to the creator account serves the purpose perfectly. How to switch to an Instagram creator account. Bisher war es eher schwierig, sich als Selbstständiger eine Kategorie zuzuweisen. Lies weiter und erfahre, wie das funktioniert und was du beachten musst. Marketers hungry for more insights into their Instagram audience now have the option of signing up for an Instagram creator account.. Instagram introduced the account option in early 2019 as an alternative to the business profile. Now is a great time to consider becoming a Card Member because now through April 1, 2020, new @Delta SkyMiles Gold @AmericanExpress Card Members can earn 60,000 bonus miles after spending $2,000 in purchases on their Card in the first 3 months of Card Membership. Plus, earn an additional 10,000 bonus miles after their first anniversary of Card Membership. Danke für dein Interesse. Mit „Dein Creator-Konto steht bereit“ ist das Einrichten abgeschlossen. Other than this new data set, nothing in Instagram Insights is any different for creator accounts than what you’d see for a business profile. However, as we described above, there are some downsides to making the switch. for one-off posts, it’s a very simple tool and doesn’t allow you to plan your Instagram feed, manage comments, or post to multiple social platforms. Detaillierte Follower-Statistiken, ein im Feed integriertes In-App-Shopping-Erlebnis für die Fans und die Sortierung des Postfachs nach Priorität: Diese Funktionserweiterungen im Creator-Account auf Instagram sollen Influencern und Content Creators die Arbeit ab sofort erleichtern. Da Instagram rund 800 Millionen monatlich aktive Nutzer zählt, ist die Plattform für Unternehmen extrem interessant – und lukrativ. Instagram influencers are bombarded with DMs, ranging from “where’d you buy that top?” to collaboration requests, and more. Bild: Screenshot Instagram-App. Like Instagram business profiles, creator profiles have access to a number of exclusive features and in-depth analytics, but there are also some big differences between the profile types. Seit dem Wochenende sehen immer mehr Instagram Nutzer in Deutschland beim App-Start die Frage, ob sie zu einem „Creator-Account“ wechseln wollen. Extend your reach, get more engagement on your posts, and save a ton of time while managing your profile. Mit dem Zuwachs an Influencern und digitalen Entrepreneuren sind eben auch neue Mittel und Wege der Vermarktung sowie Analyse gefragt. Creator profiles can designate their preferred method of contact on their profile (including call, text, and email), and have more flexibility on what they choose to include as a CTA on their pages. When is the best time to post on Instagram? Auch wenn der Creator-Account auf Instagram besonders für Influencer viele Features bietet, ist er nicht für jeden die beste Wahl. As a creator, when someone taps a product tag on your post or a product sticker in your story, they’ll be taken to a product description page where they can complete their purchase. For starters, Facebook launched its new Creator Studio dashboard last year, which includes an “Insights” tab to help creators better understand their audience and how people are interacting with their content. Creator profiles are also gaining access to Instagram’s highly coveted checkout feature! Announced in mid-2019, Instagram creator profiles can now share featured products in their organic posts and stories. With having family both far and near it’s imperative to have the flexibility and accessibility to travel effortlessly. how to schedule IGTV videos with Creator Studio, Auto Publish your posts to Instagram with Later, This is How the Instagram Algorithm Works in 2021, The Ultimate Guide to Instagram Hashtags in 2021, The Best Time to Post on Instagram in 2021, According to 12 Million Posts, Get exclusive access to the Instagram Creator Studio on desktop, Access creator-specific analytics, including follow/unfollow metric and engagement stats, Tag products from brands directly within a feed post, Connect your Instagram to any third-party apps. And, discover top-performing posts and identify what’s resonating with your audience. Außerdem können Sie entscheiden, ob Sie die Informationen im Profil sichtbar machen möchten oder nicht. By switching to a creator profile, influencers and creators would get access to flexible profile controls, simplified messaging, and more growth tools. Nun kann zwischen diversen Kategorien wie beispielsweise Blogger, Künstler, Digital Creator, Journalist, Unternehmer oder sogar Haustier entschieden werden. Note: Keep in mind that creators can only feature products from brands that have approved access to their products. Gepostet werden muss weiterhin aus der Instagram-App selbst (mit einem kleinen Trick auch über Desktop) oder über externe Social-Media-Marketing-Plattformen. In this post, we explain how to set up an Instagram creator profile and look at the pros and cons of making the switch: Instagram influencer marketing is big and getting bigger — in fact, according to AdAge, it now accounts for at least $2 billion in annual marketing spending in North America. Within the Insights tab, you can view Activity Insights to see what actions people take when they engage with your account. 384.2m Followers, 49 Following, 6,628 Posts - See Instagram photos and videos from Instagram (@instagram) While this feature is currently being beta tested with a handful of businesses, we expect it to be more widely available this year! Instagram CREATOR Account?! Before this feature was released, influencers and creators were fairly limited in how they could promote other brands and products. Another big difference with creator accounts is the addition of a new tab in your Instagram direct messages inbox. Bisher ist das Tool jedoch nur für Performance-Tracking und Analysen ausgelegt. Below we’ll cover how to schedule posts to your Instagram feed — but you can also check out our step-by-step guide on how to schedule IGTV videos with Creator Studio. Wenn du Instagram privat nutzen willst, hast du keine Möglichkeit, dein Profil vor der Öffentlichkeit zu verbergen. Instagram creators are now allowed to choose the best category that describes them. Vor kurzem wurde auf Instagram das bereits länger angekündigte Creator-Konto freigeschalten. Und genau diese Entwicklung beantworten die Instagram-Developer mit dem Creator-Profil, indem sie auf diese Gruppe zugeschnittene Funktionen bereitstellen – ebenso, wie es beim Business-Account der Fall ist. The new profile controls are a way to give Instagram influencers more control over their profiles, and the connections they make on the platform. Klicke oben neben auf . Easily schedule photos, videos & carousel posts with a few clicks. Join Instagram! Sie können das Profil auch im Nachhinein noch bearbeiten: Kategorie und Kontaktinfos können jederzeit geändert werden. Learn more about what happens when you link an Instagram account to a Facebook Page.. Once someone connects to an Instagram account in Creator Studio, anyone else with a role on the Facebook Page connected to that account will automatically have access to it in Creator Studio's Instagram … When you switch to a Creator Profile, you’re now able to access Later’s a number of Later features that were previously only available for Instagram Business Profiles. For example, Instagram creator profiles aren’t connected to the Instagram API, which means they won’t be able to use features such as Auto Publish. You can connect with her on Instagram @lexiecarbone. Wenn deine Facebook-Seite und dein Instagram-Account miteinander verbunden sind, kannst du auch gleich das Creator Studio hinzufügen. Seine Einführung 2019 war meiner Ansicht nach längst überfällig.