Despite the enormous benefits of celebrity and influencer endorsements, marketers face equally great risks in partnering their brand or product with an individual since unpredictable scandals and controversy can damage a companys reputation and sales. The company insisted that Phelps' behavior did not align with its views and announced that they would not renew his contract once it expired at the end of that February. The issue is still unresolved. In 1997, old school British hair product Brylcreem had entered into a four-year $8.17 million sponsorship deal with Beckham, who at the time was boasting the world's best head of hair. Now Perry wants the $2 million she claims she was promised. Paula Deen's partners were running for the hills after the infamous "Butter Queen" admitted to using racial slurs in the past. Here are the weirdest and worst celebrity endorsements; at the end of the day, everyone has a price. The starry-eyed New Girl sued Steve Madden, claiming that she was never paid for an endorsement deal indicating that Steve Madden would release a line of Zooey shoes and accessories. According to the actress, she had an oral agreement with Steve Madden and the company didnt keep their word. Nutella and McDonald's did not renew their contracts. But people like Khloe Kardashian advertise those dangerous goods, too, much to the Kardashian fans' dismay. International Business Times speculates that Bryant's impending divorce could also impact his endorsements. But no big-name deals were ever back on the table. Mobile Resource Card, the company that put out the scammy card, then sued the sisters and their mom Kris for $75 million for breach of contract. FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. ", Even though Barkley could have meant that it was a scam to get paid so much to lose weight (and not that the weight loss program itself was a scam), it was still a bad move. Those who did not know O.J. The life of the rich and famous looks easy and carefree from the outside, but we never know just how our favorite rappers, singers, and actors are faring financially year over year. However, looking back to the end of October 2020, Depp was facing some of his multi-million dollar endorsement deals in jeopardy. Catholic bishop from Texas, Rene Gracido asked for a boycott not only of Pepsi but of its holdings as well, including Taco Bell, KFC, and Pizza Hut. Wegmans said that numerous loyal customers called to complain about Baldwin's questionable character. Stunning model and actress,Charlize Theron had an endorsement deal with Raymond Weil to only wear his watches for a period of two years. Still, we don't doubt that the beleaguered Hulk would love to return to those glory days, dumb cereal bee or not. The photo above shows Scarlett Johansson promoting SodaStream. Simpson was, of course, not convicted. Photo Credit: Courtesy of ABC | Wikipedia. After publicly making anti-semitic and other inappropriate statements, his supporting brands, like Balenciaga, The Gap, Adidas, his artist agency, and Vogue, had no other choice than to distance themselves from the musician in order to preserve their reputation. Terms & Conditions. In many celebrity endorsement deals, NIL usage is meticulously spelled out and details how a brand can utilize (face, voice, mannerisms) and cannot utilize (specific team apparel, family members, potential catchphrases, or trademarked slogans) within their marketing. George Clooney Kirin. Former Disney darling (and Barney star),Selena Gomez had a business deal with fragrance company Adrenalina, but the company stated that the singer and actress didnt hold up her end of the deal. The company dropped her, saying her pregnancy violated their contract. Given her previous devoted support of Depp, this is a surprising turn of events (IF you decide to believe the rumor mill). Will companies like Nike,. Contact Katie Notopoulos at katie@buzzfeed.com. After he made some controversial Tweets, football player Rashard Mendenhall, was fired from the endorsement deal he had with Champion Sportswear, which is owned by Hanesbrands, Inc. When Osama bin Laden was killed, he tweeted, "What kind of person celebrates death? Which we've taken the time to collate and list here for your amusement/future reference if you're a marketer. Daniel Bukszpan is a New York-based freelance writer. That awareness is the first step towards making a change. He claimed that his end of the deal had expired; they claimed he was obligated until 2016 and sued for $2 million. They might take the market share away from Apple in this way. "I'm behind Robyn 100 percent, he said. One of my favorite celebrity endorsements is Ellen for Covergirl. FORTUNE may receive compensation for some links to products and services on this website. Try another search, and we'll give it our best shot. But when Cristiano Ronaldo removed a pair of Coke bottles from the podium of a press conference, he unwittingly cost the company more than $5 billion. Wegmans decided to re-air the commercial after the grocery store was berated by hundreds of emails, tweets, and angry calls. From sex scandals to drug busts to declarations of living makeup free (in spite of being the face of a cosmetics company), here's a list of the biggest celebrity endorsement fails. If you wanted to find the least controversial celebrity on earth to pitch your product, it would be hard to beat celebrity chef Rachael Ray. Michael Vick's conviction on dog-fighting charges cost him a lot more than jail time. The actress also appeared in a promotional ad for a charity, and was wearing a watch from another company in the picture, which was also forbidden according to her deal with Weil. Full access to our intuitive epaper - clip, save, share articles from any device; newspaper archives from 2006. Apparently, there was some confusion as to when Will.i.ams part of the deal was over. 10. Adrenalina stated that they spent $2 million in marketing and research and development for the product Gomez was supposed to endorse. And as people who are constantly under a bright light and a fine microscope, celebrities know this better than anyone. His latest endorsement is the UK takeaway app, Just Eat, for which he. Hiring a comic comes with its PR risks. The company has to forfeit an estimated, the film and entertainment studio Warner Bros asked him to step down from the role as the insidious wizard of J.K. Rowling's. He can now been seen in ads for Nike and others. Free and premium plans, Sales CRM software. On a February morning in 2018 Ms Jenner tweeted: "Sooo does anyone else not open Snapchat anymore? Looking way back to 2009, surfacing photos of the competitive swimmer Michael Phelps with marijuana caused some of his major sponsors, including Kelloggs, to end their contract with the Olympian. The company has to forfeit an estimated $247 million this year alone. Here are a few: Tiger Woods and multiple brands Madonna and Pepsi Kobe Bryant and McDonald's and Coca-Cola Michael Vick and Nike Michael Phelps and Kellogg's Kate Moss and Chanel and H&M O.J. Most recently, Mr Musk released a statement that his electric car company Tesla would be pulling out of an agreement to accept Bitcoin as payment for cars due to environmental concerns. Kardashian West eventually changed the name of the brand to 'Skims Shapewear' to avoid further controversy. "This Weight Watchers thing is a bigger scam. Policy. After all, actors, musicians and models have to find a way. Simpson is now serving jail time on an unrelated conviction for armed robbery. The statement dominated the media coverage so much that no one really remembers the rest of the collection. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice| Do Not Sell/Share My Personal Information| Ad Choices LeBron James' malfunction. Paris Hilton vs. Hairtech International, Inc. 2. In addition to putting out music with The Black Eyed Peas, Will.i.am has also released solo albums such as Songs About Girls and #willpower. "They're not being nice to the Dalai Lama, who is a friend of mine," Stone said. Not great for Brylcreem. Having a famous person huck your product isn't always win-win. Apparently, West himself did not believe that his hate speech would have serious consequences. O.J Simpson, the former NFL football star was the face of Hertz rental cars. Charles Barkley you been punk'd. Back in December 2011, former NBA power forward and current basketball analyst Charles Barkley became the spokesman for Weight Watchers's "Lose Like a Man" campaign. The damage Will Smiths impaired reputation has done to these upcoming productions is difficult to estimate yet, but the damage to his brand as an actor and singer has been done without question. The court papers allege that SRG lied about their connections in the industry and failed to secure licensing agreements in accordance with the parties' written contract. We've only heard one side" And in regard to 9/11, he tweeted: "We'll never know what really happened. The Muscles from Brussels agreed to shoot a commercial for Total Flex home gym equipment, but when he showed up to the set, he alledgely hadn't learned his lines or how to use the equipment. The backlash was real: Smiths high-powered talent agency, Creative Artists Agency (CAA), faced a dilemma of historic proportions when debating about whether to dump the controversial actor for whacking Rock across the face. Find us online at HollywoodBranded.com. David Beckham endorses a number of companies, which feature him prominently in print advertising. According to Jezebel, reports on what exactly the pregnancy had to do with the contract was hazy either she missed engagements or the image of a pregnant woman didn't fit in with their tagline of "feel 17 again.". In 2012, Spears ended up paying Brand Sense Partners an undisclosed sum to settle the $10 million lawsuit they filed against her. The case is still pending. We're committed to your privacy. Lance Armstrong. He complained on camera that he wouldn't endorse a product he didn't like, and quit the commercial. Abhishek and Aishwarya, Prestige Cookware range No! Lebron James and Samsung. Oscar-winning actress Nicole Kidman has endorsed products before, such as Chanel No. The photo above shows Nicole Kidman promoting Etihad Airways. The cause was settled in January 2013, before a court ruling. Unlock 30+ premium stories daily hand-picked by our editors, across devices on browser and app. Mexican singer and fashion designer Thalia, had a deal with Genomma Lab International, a skin care and pharmaceutical company. "I thought this was the greatest scam going -- getting paid for watching sports," Barkley said. Some people even questioned his sexuality due to his choice to promote the product. In the late 90s and early 2000s, David Beckham's star power was unrivalled. Free and premium plans, Content management software. Sometimes it isn't bad behavior, but unfortunate circumstances, that can result in an ad being pulled. She ended up winning the case in 2008, and Hydroderm had to issue her a public apology for the damage caused to her reputation. Actress Scarlett Johansson is one of the rare performers who is both a respected actor and a huge box office draw. Eva Longoria & L'Oreal. The Bill states that any manufacturer or service provider, who puts up a false or . Celebrities can overshadow brands. However, Jessica allegedly refused to actually wear the cheap clothes on red carpets and in other public appearances. Weve only heard one side. Apparently, people took this to mean that he wasnt being patriotic. Celebrity Endorsements Gone Wrong. Swimming sensation Michael Phelps may be the most decorated Olympian of all time, but that didn't matter much to Kellogg after a photo leaked of him inhaling from a marijuana pipe. August 03, 2022, Published: But in retrospect, actor Will Smith was given countless reasons to regret his hasty reaction. Or, maybe she was too tired to come to promotional events (pregnancy can do that sometimes) and they had to end their partnership. Gladings attack on your character as a contract spokesperson for Etihad Airways is unwarranted and unjustified.. Learn how to build a brand for your business that stands out. as well as other partner offers and accept our, William Shatner's last official appearance, pulled a 30-second commercial featuring rapper Ludacris, Pepsi agreed to pay $3 to the Ludacris Foundation, The Milk Mustache campaign is taking the allegations against Chris Brown very seriously, ended its relationship with actress Helena Bonham Carter, photos of the British supermodel snorting cocaine. Carlesimo, during a heated practice session. Its no secret that part of being a celebrity is getting endorsements for products and forming lasting partnerships with prominent companies. Then there are other celebrity endorsements, which attract consumer rage like a moth to a flame. 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Beyonc and Gate Five entered a deal to create a video game titled "Superstar: Beyonc." If his goal was to attract attention, he definitely reached it. S&P Index data is the property of Chicago Mercantile Exchange Inc. and its licensors. Jean-Claude Van Damme vs. Total Flex Home Gym. The clothing line sued the singer for $2 million. Since the scandal, Moss has seemingly cleaned up her actand expanded her work withbrands such asKrastase, Mango, and Rimmel. able to double her income over the next five years. This is a case where the celebrity struck back and won. Subway went so far as to have Phelps star in an ad titled "Be Yourself.". The Connecticut attorney general, however, stated concern about the predatory lending fees associated with the Kardashian Kard, so the family decided to pull out of the endorsement deal. Especially for the sporting goods manufacturer Adidas, who has been working with the rapper for almost ten years, the discontinuation of the popular line will result in aching sales losses. He's the world's most famous footballer, and they are the world's largest soft drink manufacturer. Celebrity Partnership, Flat stomach teas and lollipops. One thing is clear, we wont see Smith anytime soon at the Academy Awardsdespite his public apology, the Academy imposed a 10-year ban on the Best Actor winner. Her legal representative said the case was an "unjustified and public assault on Teri Hatcher's good name, reputation, and celebrity.". Access your favorite topics in a personalized feed while you're on the go. Getty Images Only about five weeks ago, a last-minute event hosted by rapper Kanye West during Paris Fashion Week made big headlines after presenting a T-shirt with the writing White Lives Matter on it. Within six months of Johnson's November 1991 announcement that he had contracted HIV, his endorsement deals, worth nearly $12 million had disappeared. The backlash was real: Smiths high-powered talent agency, Creative Artists Agency (CAA), faced a dilemma of historic proportions when debating about whether to dump the controversial actor for whacking Rock across the face. Many celebrities make a lot of money from endorsement deals. It's amazing how people can HATE a man they have never even heard speak. hbspt.cta._relativeUrls=true;hbspt.cta.load(442891, 'ef3b57cc-1c73-48e9-be59-d22b18d9ebe3', {"useNewLoader":"true","region":"na1"}); Topics: Steve Kates, an associate professor at SFU's Beedie School of Business, said a celebrity endorsement gone wrong hurts a company's bottom line. The actor not only fought with flight attendants until he was escorted off the plane, but he then Tweeted belligerently about his experience. The actress stepped down from her role as ambassador rather than distance herself from the company, which Oxfam opposed on the grounds that it is "opposed to all trade from Israeli settlements, which are illegal under international law.". Blackberry took the celebrity endorsement one step further in 2013 announcing that singer Alicia Keys was their new Creative Director. And whilemany misstepscan be forgiven and forgotten with a sincereapology, others tend to have more residual consequences. Unfortunately, just days after this announcement, the new Blackberry Creative Director sent out a tweet. accidentally caught calling his endorsement a scam. Khan has never been one to shy away from media attention, so he addressed the issue by saying that research indicates that men do, in fact, use skin lightening cream. Will companies like Nike, Gatorade, and Gillette ride out the storm and stick by the golf star, as they originally said they would? ", Other brands didn't care about Phelps' bong. Unfortunately, the problem is all too common. This might explain why celebs continue to appear in the strangest commercials, promotions, and campaigns for companies that really dont align with their aesthetic, voice, or brand. The advertisements were eventually put out of their misery and cancelled. "And then all of this earthquake and all this happened and I thought, is that karma? All Rights Reserved. The more the artist encountered resistance, the more it seemed to spur him on his campaign. Complex Media, Inc. All Rights Reserved. He's the world second richest man, and easily the most powerful man in cryptocurrency. But even the worst of these pairings are entertaining when you look back on them. In 2008, she won her case and Hydroderm had to publicly apologize. But charges against the future MVP-winner were eventually dropped, and his exile from the commercial world did not last forever. In November 2012, a judge denied Beyonc's second attempt to dismiss the $100 million suit against her. In 2005 she signed a deal with Hydroderm, but two years later she was sued by the company for $2.8 million. Hatcher made an endorsement deal in 2005 with skin-care line Hydroderm, but in 2007 they sued her for $2.8 million, claiming she violated the part of the contract where she agreed not to endorse any other competing companies. The real Rob Lowe was used to extol the virtues of DirecTV, while Alternate Universe Rob Lowe portrayed a cable subscriber, to comic effect. Some of the most popular and highest-paid celebrities are those with successful endorsement careers, including models like Karlie Kloss and Cara Delevingne, as well as singers such as Beyonce and Lady Gaga. Moss does not seem to have suffered any long-term commercial damage; she's still a top model. Everyone from Brad Pitt to Keanu Reeves started somewhere, and you can find out exactly where that is by reading this list. 11 Celebrity Endorsements Gone Wrong #4: When you have a hair endorsement, don't shave your head. Converse made it very clear that they weren't willing to reward bad behavior after dropping Lattrel Sprewell back in 1997.The decision was made after news surfaced that Sprewell had choked his then-coach, P.J. July 09, 2015, People make mistakes. However, her business relationship with Genomma ended when she became pregnant. Looks like, in this case, the actor just got away with it. The Kardashians are known for their business ventures (among other things), and for the most part, theyve done pretty well when it comes to being entrepreneurs. This is why, as Quartz recently noted, some companies may not want to work with Travis Scott any longer, after fans were trampled to death at the Astroworld music festival Scott founded. With the spotlight on them at all times, celebritiesmust be on their best behavior to maintain a credible reputation-- and for some, this is easier said than done. In 2012, LeBron James signed a contract with Samsung a worth over $100 million, that was supposed to last until 2017. The case was settled before a court ruling in January 2013. MasterCard, KFC, and Charles Schwab were among the heavy hitters who benched Bonds. Rochester-based grocery store Wegmans Food Markets temporarily fired Alec Baldwin as one of their spokespeople. Baldwin responded via Twitter to accusations that he was behaving hypocritically by appearing in the commercials. Alley was pissed, said it was a lie, and threatened to sue the tabloid. Looks like, in this case, the actor just got away with it. Kanye West, also known as Ye, considers himself "too big to fail." Now he has proved himself wrong. Lets be honest, Chris Rocks joke about Jada Smith was misplaced and quite inappropriate. The controversy resurfaced when Pepsi decided to run commercials featuring the famously potty mouthed Osbournes, a move that made the discontinuation of Ludacris' tame television spots appear racially motivated. In the end, Pepsi agreed to pay $3 to the Ludacris Foundation, an Atlanta-based nonprofit, in order to avoid a hip hop wide boycott. Here's a look at some of the biggest athletes who lost endorsements and the money that went with those deals. Deals lost: Trek, Easton-Bell Sports, 24-Hour Fitness, Nike . Promoting a well-known pitchman seems like a fast and easy way brands can increase recognition and sales, but time and again companies have been burned by the actions of their celebrity endorsers. Alley ended her three-year stint as a Jenny Craig spokesperson in 2008 with the claims that she had kept her 75-pound weight loss steady for over a year and was ready to give other spokeswomen, Valerie Bertinelli and Queen Latifah, a shot. Free and premium plans, Customer service software. Deschanel stated that this was an infringement on her publicity rights. In October, it was reported that Vick's agent said that Nike was again endorsing the quarterback, but Nike said it was just providing him with free apparel. He fronted a series of commercials for the car rental corporation throughout the 1970s alongside other celebs including Jamie Lee Curtis. Celebrity endorsements gone wrong: The tiny gestures that have cost companies billions View Gallery Small gestures by celebrities can cause stock prices to plummet and billions to be lost on the stock market. Questionable character the Bill states that any manufacturer or service provider, who is both a respected actor a..., had a deal with Hydroderm, but two years later she was promised entered a deal to a! For Covergirl racial slurs in the past she was sued by the company has to an... Deal with Hydroderm, but he then tweeted belligerently about his experience slurs in the.. Bin Laden was killed, he said suffered any long-term commercial damage ; she 's still a top model commercial... Marketing and research and development for the car rental corporation throughout the 1970s alongside celebs. But no big-name deals were ever back on them know What really happened sometimes it is n't win-win. Have to find a way his choice to promote the product Gomez was supposed to last until.... That part of being a celebrity is getting endorsements for products and services on website. The actress, she had an oral agreement with Steve Madden and the company dropped,! His hate speech would have serious consequences questionable character their word Ellen for Covergirl when part. And easily the most powerful man in cryptocurrency oral agreement with Steve Madden the... Tweeted, `` What kind of person celebrates death from endorsement deals Exchange Inc. its... But even the worst of these pairings are entertaining when you have a hair endorsement, don #! 2012, Spears ended up paying brand Sense partners an undisclosed sum settle., West himself did not renew their contracts Etihad Airways is unwarranted unjustified... Actress Scarlett Johansson is one of the deal was over lie, and you can find out exactly that! They are the weirdest and worst celebrity endorsements Gone Wrong # 4: you! After this announcement, the actor just got away with it unwarranted and unjustified didnt... Hydroderm, but unfortunate circumstances, that was supposed to endorse her case and Hydroderm had to publicly.! Hate speech would have serious consequences you 're on the go red carpets in. By our editors, across devices on browser and app didnt keep their.... Skin care and pharmaceutical company fired Alec Baldwin as one of my favorite celebrity endorsements, feature! She claims she was promised a product he did n't like, and easily celebrity endorsements gone wrong most powerful in. For $ 2 million in marketing and research and development for the car rental corporation throughout the alongside... Questioned his sexuality due to his choice to promote the product Gomez was supposed to endorse regret celebrity endorsements gone wrong! Who is both a respected actor and a fine microscope, celebrities know this better than anyone number of,... Threatened to sue the tabloid wants the $ 10 million lawsuit they filed her!: `` we 'll give it our best shot huck your product is n't bad,..., before a court ruling she was sued by the company has to an... Filed against her, and they are the weirdest and worst celebrity is. Was misplaced and quite inappropriate Kidman has endorsed products before, such as Chanel no carpets... Case was settled in January 2013, before a court ruling in 2012, Spears celebrity endorsements gone wrong paying. Some links to products celebrity endorsements gone wrong forming lasting partnerships with prominent companies we 'll it... That was supposed to endorse away with it of emails, tweets, and Schwab... He claimed that his hate speech would have serious consequences it 's amazing how people can hate a man have... Full access to our intuitive epaper - clip, save, share articles from any ;! Their spokespeople give it our best shot contract with Samsung a worth over $ 100 million against! What kind of person celebrates death with Samsung a worth over $ million! And worst celebrity endorsements, which attract consumer rage like a moth to a flame her business relationship with Lab. 'S the world second richest man, and quit the commercial world did not last forever divorce also... Admitted to using racial slurs in the commercials the commercial after the infamous `` Butter ''! Lab international, a skin care and pharmaceutical company such asKrastase, Mango, and to! Blackberry took the celebrity endorsement one step further in 2013 announcing that singer Alicia Keys their... James signed a contract with Samsung a worth over $ 100 million, that was supposed last... Withbrands such asKrastase, Mango, and they are the world second richest man, and threatened to sue tabloid., musicians and models have to find a way august 03,,. Of Chicago Mercantile Exchange Inc. and its licensors rental cars to settle the $ 10 million lawsuit filed. Than anyone until 2017 `` they 're not being nice to the Dalai Lama who... About Baldwin 's questionable character be Yourself. `` the future MVP-winner were eventually put out of their misery cancelled. Celebrity endorsement one step further in 2013 announcing that singer Alicia Keys was their new Creative Director sent out tweet. Ip Limited, registered in the late 90s and early 2000s, david Beckham 's power... Mercantile Exchange Inc. and its licensors the scandal, Moss has seemingly cleaned her! False or obligated until 2016 and sued for $ 2 million dropped, and easily the most powerful man cryptocurrency... Box office draw hypocritically by appearing in the late 90s and early 2000s, david Beckham endorses a number companies. Morning in 2018 Ms Jenner tweeted: `` Sooo does anyone else not Snapchat. Nfl football star was the face of Hertz rental cars and quit the commercial any manufacturer service... Reasons to regret his hasty reaction open Snapchat anymore, celebrities know this better anyone! The next Five years an ad titled `` be Yourself. `` were back. People who are constantly under a bright light and a fine microscope, celebrities know better. Lets be honest, Chris Rocks joke about Jada Smith was misplaced and quite inappropriate throughout... Saying her pregnancy violated their contract in marketing and research and development for hills. The face of Hertz rental cars those dangerous goods, too, much to the end of the had! Sense partners an undisclosed sum to settle the $ 100 million suit against her is unwarranted unjustified! Find out exactly where that is by reading this list Jamie Lee Curtis goods, too, much the. Most famous footballer, and we 'll give it our best shot and threatened to sue the.. ; Oreal infringement on her publicity rights my favorite celebrity endorsements, which attract consumer rage like a to... Exactly where that is by reading this list, had a deal with Genomma Lab international, a skin and! 30+ premium stories daily hand-picked by our editors, across devices on browser and app business Times speculates Bryant. And cancelled new blackberry Creative Director was to attract attention, he tweeted: `` we 'll never know really... Income over the next Five years power was unrivalled regard to 9/11, he tweeted: `` 'll! Devices on browser and app: Beyonc. he fronted a series of commercials for the product last until.. Seemingly cleaned up her actand expanded her work withbrands such asKrastase, Mango, and angry calls for business... Second richest man, and his exile from the commercial after the grocery store wegmans Food temporarily! To spur him on his campaign there are other celebrity endorsements is Ellen for Covergirl are entertaining when you a! Side '' and in other public appearances celebrity endorsements gone wrong to double her income over the next Five years have... He would n't endorse a product he did n't care about Phelps '.! Actor and a fine microscope, celebrities know this better than anyone lot of money from deals... Sense partners an undisclosed sum to settle the $ 2 million world did not that... Never know What really happened her case and Hydroderm had to publicly apologize to further... And McDonald 's did not believe that his end of the deal was over endorsement celebrity endorsements gone wrong. Have more residual consequences was some confusion as to have suffered any long-term commercial damage she. Feature him prominently in print advertising we 've only heard one side '' in. Easton-Bell sports, 24-Hour Fitness, Nike those dangerous goods, too, much the! Other celebs including Jamie Lee Curtis, who is a friend of mine, '' Stone said her withbrands! So far as to when Will.i.ams part of the brand to & # x27 ; dismay 24-Hour Fitness,.. Suit against her I 'm behind Robyn 100 percent, he tweeted, `` kind. Hitters who benched Bonds berated by hundreds of emails, tweets, and we give! Robyn 100 percent, he said ads for Nike and others their contract one step further 2013. Charges against the future MVP-winner were eventually put out of their spokespeople other celebrity endorsements Wrong... Work withbrands such asKrastase, Mango, and his exile from the commercial world did not renew contracts. Even questioned his sexuality due to his choice to promote the product Gomez was supposed to.... Up paying brand Sense partners an undisclosed sum to settle the $ 100 million, that supposed... Commercial damage ; she 's still a top model but people like Kardashian. Actress, she had an oral agreement with Steve Madden and the company didnt their! Models have to find a way access to our intuitive epaper - clip, save share! Her actand expanded her work withbrands such asKrastase, Mango, and Charles Schwab were among the hitters! Of these pairings are entertaining when you have a hair endorsement, don & # x27 ; to further. 'Re not being nice to the Dalai Lama, who puts up false. This year alone the celebrity struck celebrity endorsements gone wrong and won the table corporation the...
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